DMT Beauty Transformation: Inspiration Behind Gal Meets Glam Collection Coats
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Inspiration Behind Gal Meets Glam Collection Coats

October 14, 2019DMT.NEWS

#DMTBeautySpot #beauty

When I set out to create Gal Meets Glam Collection the one thing that I really believed in was creating product that felt right for our customer. I have always loved dresses and knew that was without a doubt the product for us to start with. It’s been incredible to see so many of you out there feel that connection with our dresses, too. As we started to think about other products, I wanted to be very intentional with bringing anything new to life. I wanted it to be thoughtful and have purpose, as well as being high-quality and bring value to our customers’ life.

I’m sure a lot of you know that aside from dresses I have a huge love for coats. A great classic coat will stand the test of time and remain in your closet for many years to come. That’s why it felt like a natural extension of Gal Meets Glam Collection brand to launch our first coats collection- launching tomorrow, 10/15 at 12pm est/9am pst on and!!! And if you haven’t checked out our coat lookbook yet, head on over here to peek at all of the styles arriving tomorrow!

The number one priority for me when we set out to create our Gal Meets Glam Collection coats was the fabric quality. We spent so much time sourcing the fabrics because at the end of the day, it’s the fabric that needs to be amazing if you expect it to last. I’m so incredibly proud of the quality and craftsmanship that our coats have. This particular collection plays off of our core DNA which is a love for feminine and romantic details but in classic, timeless shapes and silhouettes. We looked to a lot of vintage coats for inspiration for bodies and silhouettes. I love the effortless elegance from a swing coat or the sophistication from a beautiful tailored double breasted coat. I also wanted to introduce a few styles, like a puffer and teddy coat, that could pair with your most casual outfits. And while I wanted a few statement coats (like our plaid toggle coat), I wanted there to be classic styles that you’ll read for every single day. The colors of the collection are also core to our brand. You’ll see different shades of pink, neutrals like oatmeal and black, winter whites, our favorite dusty blue and some mixed with all of the above. These coats are meant to be worn with anything from your favorite GMG dress to your most-love pair of jeans and everything in between.

I cannot wait to see how our customers incorporate our coats into their everyday lives as I think that you’ll find so many reasons to be grabbing these coats all fall and winter long or even longer, depending on where you live!

Here is a peek into our GMG Fall Coat mood board brought to life by Robin Verrier.

fall coat mood board
fall coat mood board
fall coat mood board
fall coat mood board
fall coat mood board

The post Inspiration Behind Gal Meets Glam Collection Coats appeared first on Gal Meets Glam.



colleen, Khareem Sudlow

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