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Scott Eastwood Goes From Fast Cars and Big Swells to Fashion With Made Here

Scott Eastwood has checked off a lot of boxes.

Go zero to 100 alongside “Fast and Furious” legend Vin Diesel? Check. Get the country to swoon from his undeniable charm in “The Longest Ride?” From personal experience, we’ll say that’s a check. Hold your own alongside some of DC Comics’ finest baddies in “Suicide Squad?” Another box with a mark through it. But while we know him for his acting roles, there’s more to Eastwood than meets the eye.

Sure, he’s tackled triathlons and can handle a few waves like no other, but it’s his latest venture that’s really solidified him as a man with a plan. And the venture, you ask? That’s “Made Here,” a brand that Eastwood says is more than just your average “fashion company,” set to celebrate “the American worker by offering high-quality everyday goods that are made right here at home.”

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A post shared by Made Here (@madehere) on Sep 19, 2019 at 12:15pm PDT

“The plan was always to create products made in America to stand by the people that we surround ourselves with,” said Eastwood. “To build a company that really supports your neighbors, and the people that have jobs around you in this country. That was the idea of it. We have great American manufacturing here that people don't realize. Because of the economics that have sort of changed and made things cheaper other places, things have been outsourced. For me, there's a lot of great, great factories and people who have skills here to make these goods, so why not? Why don't we make more stuff here?”

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Eastwood, alongside “Made Here” co-founder Dane Chapin, wants to stand behind those in the U.S.A. that work hard. Their hope is that the brand will support communities and a strong, localized labor force, removing the necessity to feel reliant on the actions performed by other countries when it comes to producing quality products.

A quick peek at the website shows their current focus — T-shirts, socks, boxers, hats — which connects with Eastwood’s self-proclaimed label as a “simple guy” above all else.

“For me, it’s just about the basics,” he said. “That's sort of where I tried to center her the brand. Just keep it simple, do the basics really well. We’re just trying to get exactly what we want, and we want to meet the market's expectations of certain articles.” Eastwood’s already so proud of the “Made Here” underwear that, when asked what “Made Here” item he’d give to his father, the legendary Clint Eastwood, he chose the undergarment as “everyone wants to have a nice soft material on your balls.” If that doesn’t make you want to order a pair right now, I don’t know what will. 

Despite being in their infant stage, Eastwood claims there’s a lot to be excited about for “Made Here” come 2020 in order for them to stand out in such a competitive industry.

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A post shared by Made Here (@madehere) on Sep 23, 2019 at 10:12am PDT

“We've got a couple of new products that are coming out this fall outside of the fashion space that are consumable,” said Eastwood. “We've [also] got a video series coming out called ‘In a Day,’ and it's all about the things we do as a country in a day. Everything from our automotive industry, to our steel industry, our corn industry, our oil. I'm really excited because we put a lot of creative energy into curating that, and it's another outlet for me to be creative.”

Between all that Eastwood takes on, you would think he’d be yearning for some quality time to do absolutely nothing (or maybe take a nap), but in reality, this is the life he’s asked for. “I like to stay busy, I like to stay moving,” he admits. “As I'm busy working on movies, creating movies, I like to fill the empty time, probably too much sometimes, but fulfill that with other creative endeavors.” 

And as for what all that time in the entertainment business has taught him ahead of this new project, he says it’s simple: “Just be yourself and go with your gut.” 

This interview has been edited and condensed for clarity.

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Sean Abrams, Khareem Sudlow