DMT Beauty Transformation: L.A.’s Coolest Nail Brand Is Now At Your Local Target
featured Khareem Sudlow

L.A.’s Coolest Nail Brand Is Now At Your Local Target

January 27, 2020DMT Beauty

#DMTBeautySpot #beauty

Last spring, L.A.'s coolest boutique nail salon, Olive & June, dropped a limited-edition collection at Target. After just two weeks, the adorable palm tree and star nail-art sticker packs had sold out of every Target store nationwide.

Since then, Olive & June has continued to expand by selling even more press-on designs directly on its site, plus $8 polishes and a clever tool that makes painting with your non-dominant hand a whole lot easier. Its growth continues into 2020 with today's big news: A permanent retail partnership with Target, which means a trendy manicure is now as easy as running your Saturday errands or making a quick online order.

Scroll ahead for an exclusive sneak peek of the Olive & June collection, which drops both online and in all Target stores across the country on February 1st. Consider it a mental note to swing a hard right into the nail-care aisle the next time you're shopping for dry shampoo and picture frames.

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The Poppy


There's nothing else quite like it, so this squishy, ergonomically-designed tool will be easy to spot. The flat end slides over the cap of almost any nail polish brush (even other brands) and provides the stability needed for a smooth and even polish application.

Olive & June The Poppy, $16, available February 1st at Target.

7-Free Nail Polish


There will be a small collection of Olive & June polish shades available at Target, too. Look out for six of the brand's bestselling pastels, including classic white, light pink, and this dreamy sky blue.

Olive & June Nail Polish, $8, available February 1st at Target.

Top Coat


Olive & June founder, Sarah Gibson Tuttle, says if you paint your nails in the evening, wait to apply this protective clear coat the next morning to instantly smooth any pillow creases that happened overnight.

Olive & June Top Coat, $8, available February 1st at Target.

Nail Art Stickers


Inspired by the nail art offered at the three Olive & June L.A. salons, these mini sticker packs make it easy to try on-trend designs without a salon appointment.

Olive & June Nail Art Sticker, $7.50, available February 1st at Target.

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DMTBeautySpot

via https://www.DMTBeautySpot.com

Megan Decker, Khareem Sudlow

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