DMT Beauty Transformation: Ulta’s 21 Days of Beauty Sale Is Stocked With Best-Sellers
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Ulta’s 21 Days of Beauty Sale Is Stocked With Best-Sellers

March 14, 2022BruceDayne

Shoppers, clear your medicine cabinets. Ulta's beloved 21 Days of Beauty sale is *back*, and you know what that means: Three full weeks of half-off promos on the retailer’s best-selling and most top-rated makeup, skin care, hair care, fragrance, and more. If there’s one thing better than scoring a good beauty deal, it’s 21 consecutive days of deals on all your favorite products.

If this is your first encounter with Ulta's legendary mega sale, here's how it works: For 21 glorious days — starting today — you can shop a selection of Ulta’s most popular products at 50% off. The catch? Each deep deal is live for just 24 hours, so you’ll have to consult our list to see which day your favorite products is going to be on sale and allocate your pennies accordingly.

Ulta has added a host of newcomers to the 2022 roster of standby sale goods, including beautyblender’s “Original” makeup sponge and YouTuber Jaclyn Hill’s popular liquid lipstick. Plenty of reliable longtime best-sellers are in the mix, too; from Tarte's iconic Shape Tape concealer to lash-boosting serums and mascaras from LashFood and GRANDE Cosmetics. Scroll on to see exactly what’s going to be on sale today — and every day from now until April 2.

At Refinery29, we’re here to help you navigate this overwhelming world of stuff. All of our market picks are independently selected and curated by the editorial team. All product details reflect the price and availability at the time of publication. If you buy or click on something we link to on our site, Refinery29 may earn commission.

TULA Protect + Glow Daily Sunscreen Gel Broad Spectrum SPF 30


Date: March 13
Also On Sale: Anastasia Beverly Hills Brow Wiz, Beautyblender The Original (First Time Steal)

This SPF 30 formula is packed with skin-friendly ingredients that go beyond simple sun protection — including probiotics for smoothing and boosting the skin barrier, pineapple and papaya extracts to even out skin tone, and wild butterfly ginger root, which blocks blue light and ambient pollution.

Tula Protect + Glow Daily Sunscreen Gel Broad Spectrum SPF 30, $, available at Ulta Beauty

Peach & Lily Matcha Pudding Antioxidant Cream


Date: March 14
Also On Sale: Smashbox All Full-Size Primers (First Time Steal), Peach & Lily Transparen-C Pro Spot Treatment (First Time Steal), select Nudestix Nudies

“Literally love this product so much I bought extras during the Ulta sale so I wouldn't run out any time soon,” wrote a reviewer of this best-selling, glow-bestowing cream packed with antioxidant-rich matcha, peptides for smoothing fine lines and wrinkles, and the anti-inflammatory vitamin B3 derivative niacinamide to brighten skin. “If you see this on sale,” urged the reviewer, “buy ASAP!!”

PEACH & LILY Matcha Pudding Antioxidant Cream, $, available at Ulta Beauty

LashFood Phyto-Medic Natural Eyelash Enhancer


Date: March 15
Also On Sale: SeroVital hgh Dietary Supplement 120 ct, COSRX Advanced Snail 96 Mucin Power Essence and Advanced Snail 92 All In One Cream

Consistency is key when it comes to this cruelty-free and vegan lash-enhancing serum — reviewers who applied it faithfully were pleased with the results. “My lashes are much longer and voluminous,” wrote one. “This product is expensive, but honestly worth it, and cheaper than extensions in the long run.” We don’t need much more convincing to buy a tube on sale.

LashFood Phyto-Medic, Natural Eyelash Enhancer, $, available at Ulta Beauty

StriVectin Super-C Retinol Brighten & Correct Vitamin C Serum


Date: March 16
Also On Sale: ELEMIS Pro-Collagen Marine Cream

All hail the mighty Vitamin C, a skin care super-ingredient renowned for its brightening properties. StriVectin’s beloved serum contains two types of the stuff, including a highly concentrated dose of acerola cherry extract. Thanks to the addition of retinol — a powerfully corrective ingredient that boosts cell turnover and smooths overall skin texture — this lightweight formula packs a serious skin-enhancing punch.

StriVectin Super-C Retinol Brighten & Correct Vitamin C Serum, $, available at Ulta Beauty

Tarte Maracuja Juicy Lip


Date: March 17
Also On Sale: KVD Beauty Tattoo Liner, DHC Deep Cleansing Oil, Stila One-Step Correct

Maracuja, goji berry, acai, oh my! The name doesn’t lie — Tarte’s ultra-glossy lip balm is absolutely packed with fruity ingredients for a products that offers lips a boost of color and hydration. “This is as literally the best lip gloss I've ever bought. It's the perfect mixture between a gloss and balm,” wrote a reviewer. “It's not too heavy and it's not too light. It's not sticky and it's not thin. Don't walk, RUN to buy it.”

Tarte Maracuja Juicy Lip Balm, $, available at Ulta Beauty

It Cosmetics Confidence In A Cream Anti-Aging Moisturizer


Date: March 18
Also On Sale: Dermalogica PowerBright Dark Spot Serum (First Time Steal)

If you want to up your glow factor, look no further than this legendary facial moisturizer, which is packed with every skin-boosting ingredient under the sun — peptides, hyaluronic acid, squalane, you name it! It’s clocked over 4,300 reviews and 4.5 stars at Ulta alone.

It Cosmetics Confidence In A Cream Anti-Aging Moisturizer, $, available at Ulta Beauty

Kate Somerville EradiKate Daily Foaming Cleanser


Date: March 19
Also On Sale: Lancôme Idôle Eau de Parfum, Clinique Dramatically Different Moisturizing Lotion+ 

A multitude of acne-prone reviewers testified that this sulfur-infused foaming cleanser worked wonders for their skin. (It’s also infused with good-enough-to-eat ingredients like honey, rice bran, and oat extract to soothe pores.)

Kate Somerville EradiKate Daily Foaming Cleanser, $, available at Ulta Beauty

Tarte Shape Tape Concealer


Date: March 20
Also On Sale: Buxom Full-On Plumping Lip Cream, Josie Maran Whipped Argan Oil Face Butter, Sunday Riley Flash Fix Kit

This Ulta-exclusive concealer has a reputation for unparalleled coverage among its legions of longtime fans. “It went viral for a reason,” wrote one of over 13,000 reviewers. “Helped with creasing, so creamy, lasted forever, huge shade range, cute packaging. Just chef’s kiss!”

Tarte Shape Tape Concealer, $, available at Ulta Beauty

Urban Decay Cosmetics Brow Blade Waterproof Eyebrow Pencil & Ink Stain


Date: March 21
Also On Sale: Dermaflash Mini Precision Peach-Fuzz Removal Device, Nabla Eyeshadow Palettes

Urban Decay’s top-rated brow pencil boasts a unique double tip — one with a pencil, for filling pigment into sparse areas, and one with an ultra-fine-tipped brush, for drawing on hair-like marks.

Urban Decay Cosmetics Brow Blade Waterproof Eyebrow Pencil & Ink Stain, $, available at Ulta Beauty

First Aid Beauty Hello FAB Coconut Water Cream


Date: March 22
Also On Sale: Tula Get Toned Pro-Glycolic 10% Resurfacing Toner, Tarte Tarteist Double Take Eyeliner

This oil-free moisturizer is made with coconut water, a natural and super-hydrating base that won’t clog pores. “I've been using this product as my hydrating moisturizer really and it's amazing!” one reviewer exclaimed. “I'll only have to put it on once a day and it keeps my face moisturized the entire day. I'm obsessed with it. The consistency is perfect.” The gel-like texture absorbs quickly for a smooth, non-greasy finish.

First Aid Beauty Hello FAB Coconut Water Cream, $, available at Ulta Beauty

Grande Cosmetics GrandeFANATIC Fanning & Curling Mascara


Date: March 23
Also On Sale: Jaclyn Cosmetics Poutspoken Liquid Lipstick (First Time Steal)

This Ulta-exclusive mascara comes from the makers of GrandeLASH-MD, a longtime cult-favorite lash-enhancing serum. This curling and lengthening product is infused with WIDELASH, the brand’s lash-boosting elixir that contains vitamin B5 and biotin peptide.

Grande Cosmetics GrandeFANATIC Fanning & Curling Mascara, $, available at Ulta Beauty

Murad Oil and Pore Control Mattifier Broad Spectrum SPF 45 PA++++


Date: March 24
Also On Sale: Urban Decay*
All Nighter Softening Loose Setting Powder
, Origins GinZing SPF 40 Energy-Boosting Tinted Moisturizer

Reviewers swear by the smooth, velvety finish of this matte-fying SPF. “It melts into my skin like butter and after about 15 minutes it's fully absorbed, and I'm not left oily or too dry like some oil free sunscreens,” wrote one reviewer. “Love this stuff as my day time moisturizer. I have very oily, acne prone skin with huge pores. I have had a lot of trouble finding a moisturizer that doesn't leave me looking greasy and lay on top of my skin. My skin feels soooo soft after using this and it really does keep the oiliness at bay. And bonus points for having sunscreen!!!” They added that the “[o]nly thing I don't love is the price for the small tube” — well, 21 Days of Beauty can help with that.

Murad Oil and Pore Control Mattifier Broad Spectrum SPF 45 PA++++, $, available at Ulta Beauty

Clarins Double Serum


Date: March 25
Also On Sale: Lancôme La Base Pro Oil-Free Longwear Makeup Primer, PMD
Personal Microderm Classic & Clean


The 21 plant extracts — including turmeric and goji berry — in this hydrating serum will help quickly even out skin tone with consistent use. “Works great. It is absolutely worth the money you pay for this product,” declared a reviewer. “When I ran out of my go-to moisturizer I decided to give [this serum] a try,” explained a reviewer. “Omigod. I am such an idiot because in just a week the tone of my skin looks so much better ... firmer, more radiant. My skin had really taken a hit from pandemic stress and I can't believe I let this incredible product sit unused for so long.”

Clarins Double Serum, $, available at Ulta Beauty

It Cosmetics CC+ Cream Illumination SPF 50+


Date: March 26
Also On Sale: It Brushes for ULTA Beauty Airbrush Foundation Brushes

The addition of hydrolyzed collagen, hyaluronic acid, niacin, peptides and antioxidants make this medium coverage foundation-slash-tinted moisturizer hybrid ultra skin-friendly. It’s also bestowed with light-reflecting pigments to impart maximum glow without a glittery or sparkly finish. Said one reviewer: “It makes my skin look flawless and it really has helped improve my skin evenness.”

It Cosmetics CC+ Cream Illumination SPF 50+, $, available at Ulta Beauty

Stila Stay All Day Waterproof Liquid Eyeliner


Date: March 27
Also On Sale: bareMinerals
Loose and Pressed Mineral Veil
, Kopari Exfoliating Crush Scrub, Philosophy Hope In A Jar Smooth-Glow Multi-Tasking Moisturizer 2 oz

Stila’s G. O. A. T. waterproof eyeliner doesn’t need much introduction — its fine, marker-like tip is a top-performing favorite of cat-eye enthusiasts everywhere. “10/10,” wrote one reviewer. “I've never tried another liquid eyeliner because this is literally the only one you'd ever need.”

Stila Stay All Day Waterproof Liquid Eyeliner, $, available at Ulta Beauty

Origins Clear Improvement Active Charcoal Mask


Date: March 28
Also On Sale: Peter Thomas Roth
Water Drench Broad Spectrum SPF 45 Hyaluronic Cloud Moisturizer, Water Drench Hyaluronic Cloud Serum


Few ingredients beat charcoal when it comes to detoxifying power, and Origin’s 4.5-star rated mask is formulated with bamboo ash charcoal to soak up impurities and excess dermal debris. “I love this mask,” raved one reviewer. “Anytime I'm struggling with breakouts I can use this and my skin always feels and looks better by the next morning. It doesn't burn or cause irritation, I have sensitive skin. This has been my favorite acne mask for years!”



Origins Clear Improvement Active Charcoal Mask to Clear Pores, $, available at Ulta Beauty

GLAMGLOW BRIGHTEYES Illuminating Anti-Fatigue Eye Cream


Date: March 29
Also On Sale: Urban Decay Hydromaniac Glowy Tinted Hydrator Foundation

A combination of caffeine and hyaluronic acid give this pick-me-up eye cream a one-two punch of brightness and hydration. One reviewer called it “unexpectedly awesome,” noting that it makes their “undereye area look so much brighter and healthier.”

GLAMGLOW BRIGHTEYES Illuminating Anti-Fatigue Eye Cream, $, available at Ulta Beauty

Pür 4-in-1 Pressed Mineral Powder Foundation SPF 15


Date: March 30
Also On Sale: Juice Beauty STEM CELLULAR Anti-Wrinkle Retinol Overnight Serum, STEM CELLULAR Anti-Wrinkle Booster Serum

“I've been using this powder foundation for six consecutive years and I've never found anything that works as well as this one does!” raved a reviewer of this powder foundation. “It completely covers my rosacea and keeps my oil under control. I have oily/dry combination skin and this foundation doesn't dry me out at all. Do yourself a favor and buy this!!” The multi-tasking products works as a foundation, concealer, powder, and SPF, and contains skin-friendly ingredients like waltheria extract, shea butter, and vitamin E.




Pür 4-in-1 Pressed Mineral Powder Foundation SPF 15, $, available at Ulta Beauty

ZitSticka KILLA Kit Deep Zit Microdart Patch 4-Pack


Date: March 31
Also On Sale: Murad AHA/BHA Exfoliating Cleanser, Kylie Cosmetics Matte Liquid Lipstick, MAC Studio Radiance Face And Body Radiant Sheer Foundation

11,000 reviewers have given these targeted acne stickers a near-perfect 4.7-star rating. “It is very effective on those deep cystic pimples,” wrote a reviewer. “I've spent a ridiculous amount of money trying other products. This is the only one that works for me. ... If [there] are particularly bad [pimples] it may not get them to completely go away, but it stops it from growing ... into something worse. If you know, you know; it's worth the money.” Each patch is infused with acne-fighting ingredients that dissolve into skin to break down pimples.




ZitSticka KILLA Kit Deep Zit Microdart Patch 4-Pack, $, available at Ulta Beauty

Benefit Gimme Brow+ Tinted Volumizing Eyebrow Gel


Date: April 1
Also On Sale: Benefit The POREfessional: Super Setter Pore-Minimizing Setting Spray, Exuviance Performance Peel AP25 & Pure Retinol Correcting Peel

“Finally have real eyebrows,” wrote a reviewer. “Never paid attention to mine. Now after having them shaped and this added I love them.” Tiny microfibers in this top-rated tinted brow gel cling to your eyebrow hairs, bestowing natural fullness, hold, and enhanced color.

Benefit Cosmetics Gimme Brow+ Tinted Volumizing Eyebrow Gel, $, available at Ulta Beauty

St. Tropez Self Tan Purity Bronzing Water Face Mist


Date: April 2
Also On Sale: Tarte Maneater Mascara, Bobbi Brown Vitamin Enriched Face Base Priming Moisturizer

One reviewer claimed they would rate this lazy-girl self-tanner “10+ stars” if they could. “I have tried A TON of self tanners,” they added. “I love to tan and I love to be tan, and this is the ONLY product that makes me actually feel like i got a sun tan!!!” One quick spritz will endow your face with a natural-looking glow — no blending or baking required.

St. Tropez Self Tan Purity Bronzing Water Face Mist, $, available at Ulta Beauty

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Karina Hoshikawa, DMT.NEWS, DMT BeautySpot,

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