Women Love Tech Founder Robyn Foyster interviews Inhi Suh, the President of Product, Technology, and Operations of USD$10 billion company, DocuSign. In Australia, DocuSign is used by 68% of ASX listed organisations.

Inhi is also a TED speaker, former IBM Head of Global Strategic Partnerships and thought leader in the information management, big data and analytics space. Inhi is based in San Fransisco – the headquarters for DocuSign which was launched 20 years ago – and was recently in Sydney as part of DocuSign’s flagship annual customer event, Momentum 2023.

Inhi explains how DocuSign stays ahead of the curve when it comes to technological innovation and maintaining its market-leading position. She also talks about the launch of AI Labs and “intelligent agreements” and how these products aim to make businesses more productive and sustainable as well as simplifying the process for the consumers.

Robyn: Let’s talk about DocuSign. It was founded in 2003. The company is based in San Francisco. Effectively, it’s a global provider of cloud-based software with over a million customers, and more than a billion people have used DocuSign today.

Inhi: First of all, thank you for all of that, because I can also hear the joy and love that you have in using the product yourself as a customer. I think, let me just start there; it’s a loved brand. What makes DocuSign special, personally, I think, is that it is present in moments that are meaningful for people. People are grateful for the service because it doesn’t take away from the moment; it accelerates and supports that moment. That moment could be getting a loan for a house, offering a new job, purchasing a car, renting something, or even life moments like adopting a child or giving birth. It’s present at significant moments in both business and life, and it’s at the intersection of business to consumer as well as business to business. I think that is just a testament to the simplicity of the service. It’s easy to use and, for me, is a no-brainer. For those that have used it, it seems obvious, but in spite of that, there are still a lot of people on the planet that have not yet used it.

I was fortunate enough to be on the board of directors of DocuSign while I was working at IBM, and I was part of the board as it transitioned to going public. At the time, it was quite small, so it’s really grown at an accelerated rate over the last five years. During this time, we are now positioning it to do more than just e-signature; to handle multiple steps of the agreement process, including generating an agreement, negotiating an agreement digitally, and verifying an identity in a more modern way. Let’s say you have all of your agreements – can you search through them easily? It’s really hard to do. And then what if you wanted to search in a contract? Not just around all the contracts and across all the contracts. So, the opportunity to apply AI to this larger corpus to understand patterns and connections and accelerate businesses, industries and entire ecosystems was really exciting.

My responsibility is to lead our product and technology organisation, which also includes global customer support, product design, product management, engineering, our global ecosystem of partners, and all our chief information security office functions.

Robyn: And what is the split between consumers, your everyday person using it to get their new job, and so on?

Inhi: Great question! The majority of our customers are business payers. When we say we have 1.4 million paying customers, they are small and medium businesses. The consumer is often not the one actually paying for the service. The consumer is often the signer. So what we end up actually driving in terms of the way the service is purchased is the companies, both small and medium businesses and large corporations, are actually the customers. Then, they create the documents to send to the consumer. The majority of our revenue base is business.

Robyn: And it also makes businesses more efficient, doesn’t it? That’s part of the success. And you are celebrating the company’s 20th anniversary. How is the next decade going to look? What are the innovations that DocuSign is working on now?

Inhi: Well, I think some of the things such as applying generative AI to the world of agreements, which includes tasks like summarizing an agreement and extracting the most essential points from it. But there’s also the aspect of interacting with an agreement. Imagine having a conversation with an agreement, where you can ask questions like, “Can you explain this section in simpler terms?” or “What if I want to edit this section? Can you suggest a more straightforward change to the terms?” Another scenario to consider is when you’re in an enterprise with your own clause libraries. You can choose which clauses are standard and which are non-standard in an agreement you’re creating for a different party. Now, think about the world of identity and trust. Do you trust the parties you’re about to enter into an agreement with? We’re part of the next generation of identity verification. We’re working on a new offering that allows you to persist an ID in a digital wallet. This is a part of our roadmap. We’re also focusing on the next generation of out-of-the-box AI extractions that are faster. There’s a lot of innovation happening, and I’m excited to see the team accelerating the roadmap. We recently had our customer-facing momentum events, and we have more exciting developments coming up in the New Year.

Robyn: How did you celebrate your 20th anniversary?

Inhi: We had a party, a globally distributed celebration around the world. We have multiple locations. For the DocuSign party, we provided anniversary shirts, vests, swag for all our employees, along with cakes, cookies, and decorations. It’s been a lot of fun. One of the significant evolutions that needs to happen is not just in technology but also in policy and legislation by country, province, district, and region. This has been a barrier to the advancement of digital technology adoption, such as DocuSign. Different regions have varying regulatory standards for the types of documents that require electronic signatures and more advanced identity verification.

You can watch the first part of the interview with Inhi Suh on the importance of diversity here

The post DocuSign President Inhi Suh’s Vision For US$10 Billion Tech Firm With ‘Intelligent Agreements’ appeared first on Women Love Tech.

If you want to get crafty then check out the Cricut Joy Xtra – the latest smart cutting machine by Cricut. It cuts, writes, draws, and foils, so you can make projects like full-colour stickers, custom cards, t-shirts, vinyl decals, and more.

Perfect for those who are looking to jump into the world of customisation immediately, it is ideal for makers, small businesses, and anyone with a side hustler.

You can make stickers, labels, customised t-shirts, and more, straight out of the box. You can create custom gear, merch, personalised gifts, labels and unique upcycled décor and clothing.

The Cricut Xtra Joy is easy to use if you follow the instructions and you can purchase a specially curated bundle which includes all the tools and materials you need to get started. It is best to use the app to load, press go (start) and unload your projects. This Cricut machine has no buttons. If you have used a Cricut machine before, you’ll find it easy to get the hang of.

If you don’t have a Cricut yet, I prefer the smaller one. It’s suitable for stickers and box labels. It suits the size of craft projects that I have been doing.

A mat is handy to use up small pieces of vinyl or craft materials.

It has a sensor that enables the Print then Cut functionality. As a result, you can create professional-looking, vibrant full-colour stickers, labels, tags, custom t-shirts, hoodies and business merchandise, signs, cards, and more.

Its A4 material size means Cricut Joy Xtra can perfectly cut out printed images on any standard inkjet printer. 

What can you make?

Cricut Joy Xtra comes with a variety of new accessories and materials, including the addition of new notable premium printables including Printable Sticker Paper, Printable Vinyl, Printable Waterproof Sticker Sets, and Printable Iron-On all in convenient A4 size.

You can create pro-quality stickers for planners, water bottles, laptops and phone cases, school folders, and more with new Printable Waterproof Sticker Sets.

You can use Printable Iron-On available for light and dark fabrics, to create professional custom clothing and merchandise.

With Printable Vinyl, users can make more durable custom stickers for journals, home décor, and home organisation and more!

Cricut Design Space

The Cricut Design Space is a central design platform where you can discover, create, customise, and share projects with other users.  

The software has regular updates with new and seasonal designs. It allows you to design professional-looking, full-colour stickers and personalise projects.

There is a limited range of designs available for free. You can import your own designs or pay for single designs. Alternatively, you can join up to a monthly subscription for more designs. 

What’s in the Cricut Xtra Joy Starter Bundle box?

The box contains everything you need to get started. The Cricut Xtra Joy box includes:

• Smart cutting machine
• Cricut Joy Blade with housing, Cricut Joy fine point pen
• Mini weeder
• Cricut Joy Xtra LightGrip mat
• Transfer tape, Smart Vinyl sampler, Waterproof sticker set.
• Smart Iron-On sampler and printable iron-on

You may like to buy a regular weeding tool. I like to weed the stickers while watching television. You can use the leftover vinyl as fancy sticky tape on presents.

If you have the larger Cricut, it’s good to use up all of your smaller pieces on vinyl on a mat.

Cricut Joy Xtra Features

The Joy Xtra is a smaller machine so it can easily fit on a bookcase. You can close the doors and it looks good.

• Sticker-making made easy. – There is an Easy Printables Sensor that recognises and precision-cuts around inkjet-printed images to create stickers and so much more.
• Compatible with new printable materials. –
  You can buy craft materials including new printable materials and new Smart Materials designed especially for Cricut Joy Xtra
• No design experience is required. – The user-friendly Cricut Design Space platform gives you access to thousands of easy-to-edit images and pre-designed templates.
• Cuts 50+ materials. – You won’t need scissors as the machine has the ability to precision-cut over 50 materials like vinyl, iron-on, printable materials, cardstock, and more. 
• Project Capabilities – You can use Smart Materials to cut a single image up to 1.2 metres long. Think repeated cuts, like stars and hearts, up to 6 metres long. With Cricut Joy Xtra, you can now create projects up to 21cm x 29cm on a machine mat. 
• Foils, writes, and draws. – You can use the Cricut Joy Foil Transfer Tool and Cricut Joy pens and markers. With Cricut Joy Xtra, you can foil, write, and draw in a variety of fonts, styles, and line weights.

Cricut Joy Xtra Comments

“Our mission with the Cricut platform is to inspire and empower makers,” said Ashish Arora, Cricut CEO. “We have more than eight million members who discover, make, and share their creations with one another, and they bring their designs to life through our platform with innovations like Create Sticker.

“From concept to design to creation, Cricut provides the holistic ecosystem of tools, from intuitive design software to creative hardware, to bring making to life, so anyone can truly make anything they can imagine,” said Nicola Dow Smith, Regional Head of Cricut.

“Whether you are an established small business, market stall casual, pop-up gift store, or looking to create a brand or side hustle, Cricut Joy Xtra will take your brand logo and packaging from, oh to woah!”

“If you are a teacher with a busy classroom, keen to create personalised, timely learning resources for your class on the fly, the Cricut Joy Xtra Starter Bundle has got you covered.  If you are a Uni student upcycling clothes or a parent creating last-minute dress-ups or making creative customised gifts for friends and family or to sell, the Cricut Joy Xtra Starter Bundle comes packed with all you need to bring your creations to life,” she added.

Conclusion

Cricut Joy Xtra cuts, writes, draws, and foils to make popular projects like full-colour stickers, custom cards, t-shirts, vinyl decals, and more. It allows you to make a wide range of craft projects for gifts, fun projects, or business or educational projects.

How to Learn More

You can join live workshops and on-demand courses available at Cricut Learn https://learn.cricut.com.

I like to watch YouTube and TikTok videos to get craft project ideas.

How to Buy

Cricut Joy Xtra Starter Bundle is available exclusively from Harvey Norman, Officeworks, and other retailers.

The post Cricut Joy Xtra Review: Get Crafty And Make Stickers, Cards, And T-shirts appeared first on Women Love Tech.